Industry Recognition
March 31, 2008 - Nauset Marine, Inc.
is now one of the first Marine Industry
Certified Dealerships in the country.
Marine Industry Dealer Certification
is a new industry standards program
developed in a cooperative effort by
boat manufacturers, dealers, and engine
builders, as part of an industry-wide
effort to develop programs focused on
delivering an excellent boating experience.
The program provides dealers with a
set of criteria designed to create continuous
improvement across all departments and,
in turn, develop processes for meeting
and exceeding customer expectations.
The criteria and business best practices
address the quality of dealer sales,
service, parts, follow-up, facilities,
as well as employee and customer satisfaction.
Criteria compliance must be verified
by an independent program consultant,
and dealers are reevaluated every year
to ensure they continue to meet the
Certification requirements.
Certification also includes a commitment
to adhere to a "Consumer Bill of Rights."
This document, posted in our dealership,
lets Nauset Marine customers know what
to expect and outlines how they will
be treated. It is Nauset Marine's commitment
to our valued customers. By achieving
Certification, Nauset Marine has demonstrated
that we are dedicated to providing our
customers with a consistent and positive
experience every time they visit our
dealership. Customers will know when
they see the Marine Industry Certified
Dealership logo in our window that we
care about their boating experience
from purchase to service and beyond.
In order to obtain Marine Industry Certification,
Nauset Marine employees had to demonstrate
that we met the Certification criteria
and best practice standards in the following
areas:
· Customer Satisfaction Measurement
· Posting of the "Consumer Bill of Rights"
· Employee Satisfaction and Development
· Technical Training
· Maintaining a facility that is competitive
for the marketplace
· Maintaining and improving consistent
processes in all departments (Sales,
Service, Parts, Follow-up)
With its roots in the international
quality movement, the Marine Industry
Certified Dealership program applies
these qualities and continuous improvement
principles to retailing in the recreational
boating industry. Boaters can expect
to have the best experience at a Marine
Industry Certified Dealership.
Nauset Marine is
a Boston Whaler Master Dealer
This designation is awarded for the
achievement of specific operational
guidelines and implementing best practices
to ensure complete customer satisfaction.
The Master Dealer title is the highest
level of recognition bestowed on Boston
Whaler dealers. To achieve the status,
a dealership must meet more than 117
stringent performance and operational
standards.
Nauset Marine is a Mercury Premier
Service Dealer
Mercury evaluates the service performance
of its dealers and assigns its highest
rating of "Mercury Premier " to those
demonstrating an exceptional commitment
to service. Earning a Mercury Premier
Service rating means a dealer:
- Achieves a 12-month service CSI
(Customer Satisfaction Index) score
above the national average.
- Possesses all necessary service
tools, test equipment, manuals and
parts books.
- Employs at least one Certified
or Master technician.
- Provides timely service for all
Mercury Marine customers.
- Offers extended service hours
and mobile service, when appropriate.
- Uses, displays and stocks adequate
inventory of genuine Mercury Precision
Parts.
- Offers a clean, neat shop with
well-organized tools and service
literature.
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